Digital vs Static Directory Calculator
Static lobby directories look professional — until tenants move, rooms change, or visitors get lost. Calculate whether digital directories justify the premium.
Calculate your Break-Even Point. Factor in frequent reprint costs, design fees, and lead times.
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Free tool. No email required to calculate.
Fact: The average multi-tenant building updates its directory 6-12 times per year, costing $2,000+ in reprint fees annually.
Why Calculators Matter
This calculator compares the 5-year Total Cost of Ownership (TCO) for both systems:
- 📋 Static Directories: Expensive per-update costs (Design + Print + Install) and slow turnaround times.
- 🖥️ Digital Directories: Higher upfront hardware cost, but zero marginal cost for updates and instant changes.
Methodology
We analyze 5-year TCO including:
- Hard Costs: Commercial Displays ($1.5k+), Players, Installation.
- Recurring Costs: CMS Software, Electricity, Maintenance.
- Hidden Costs: Design fees ($150/hr), Installation labor, Tenant vacancy due to outdated info.
Sources: Facilities management surveys, commercial display vendor data.
Frequently Asked Questions
How reliable are digital directories really?
Commercial displays with proper setup achieve 99%+ uptime. Consumer TVs in lobbies fail often. Use commercial-grade or pay twice.
Do we need IT involved?
Depends. Cloud-based CMS: minimal IT (just network access). On-premise servers: heavy IT. Most modern solutions are cloud-first.
What if we only update 2-3 times per year?
Then static probably wins on pure cost. But consider: emergency alerts, event schedules, visitor welcomes add value at $0 marginal cost with digital.